Talkroute Blog
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“Building Your Business Blog: an introductory guide to building your business blog and how to succeed at it.”
Talkroute Blog
Daily articles to help you start, run, and grow your business.
Get Our Latest eBook for Free!
Talkroute Blog
Daily articles to help you start, run, and grow your business.
Get Our Latest eBook for Free!
Recent Posts
How to Prevent Feeling Overwhelmed as a Business Owner August 14, 2019 - Starting your own business is incredibly exciting. When it begins, you’re likely riding the high that comes with quitting the 9-5- grind to go your own way. You hear phrases like “freelancers are the only people who work 60 ... 
Tory Burch: The Grateful Billionaire August 6, 2019 - The Tory Burch story is an aspirational example of hard work, dedication, and gratitude paving the way to great success. By consistently applying the values she has developed throughout her life to her business decisions, Tory has managed to create ... 
8 Basic Reasons Your Small Business Isn’t Growing July 31, 2019 - Your small business got off the ground. Congratulations! For many people, launching their own business fulfills a long-time dream. Maybe you love the product you sell, or you enjoy building a team, or you just want the freedom to ... 
Why Your Email Open Rate is the Key Analytic July 29, 2019 - In the world of email marketing, there are many different metrics for determining a campaign's success and even more opinions on which one is the most important. So far in this series, we've talked about the often-underappreciated click-through rate ... 
10 Reasons Your Office Phone System Should Go Virtual July 25, 2019 - 1. Trim the Fat & Lower Your Cost Have you considered switching from a traditional phone company to a virtual phone system? A virtual phone service like Talkroute is most likely going to be much less expensive than using ... 
How Gary Vaynerchuk Created Success Out of Nothing July 23, 2019 - If you want an example of a fiercely ambitious, highly gifted entrepreneur, you can’t do much better than Gary Vaynerchuk. He’s been on the “hustle” since he was a young kid in New Jersey, and a talent for creating profitable ... 
7 Tips for Bootstrapping Your Business Without Falling Apart July 17, 2019 - This is for all you wide-eyed, ambitious, and driven small business owners out there, who have decided to take it upon yourself to foot the bill for your business without taking an investment from anyone. You don’t want to ... 
Long Form vs. Short Form Emails: Which Work Best? July 15, 2019 - As a small business owner, you’ve probably heard by now that email marketing is a worthwhile online marketing strategy. With conversion rates consistently above other advertising techniques, it’s often the go-to source for transforming prospects into paying customers. To ... 
Was Your Number Port Rejected? Here are 8 Reasons Why July 11, 2019 - Transferring your business number to a new service provider shouldn't take a lot of time or trouble. Sometimes, however, number porting turns into a giant headache. When you’re transferring your number to a new provider, the last thing you ... 
Arianna Huffington: From Entrepreneur to Influencer July 9, 2019 - If you live in America, then you’ve probably read and heard at least something about Arianna Huffington in the past couple of years, which is ironic because she is actually from Greece. Nevertheless, you could debate the reasons why ... 
How to Learn from Your Competitors to Grow Your Business July 3, 2019 - There is an unfortunate trait that most small businesses have, and that is the mentality of being afraid of their competitors or seeing them as their enemy. It’s true that they are competing for the same customers that you ... 
How to Understand Your Conversion Rates & Improve Them July 1, 2019 - For any small business utilizing online marketing of any kind, there aren’t too many metrics that you want to be more aware of than the CR (conversion rate). Otherwise, if you are just continually creating and publishing content without ... 
The Early Years of Jeff Bezos: Creating an Empire June 25, 2019 - We all know Jeff Bezos as the billionaire mogul who built the company that made it possible for us to buy pretty much anything we want online and see it show up on our doorstep, post-haste. What we don’t ... 
Does Your Click-Through Rate Really Mean Anything? June 24, 2019 - Click-through rate. It’s a sort of contentious point among content marketers, some considering it a useless metric and others believing it to be a number that can provide you with a lot of useful information to create better content. ... 
How to Optimize Workflow for Your Projects June 19, 2019 - Being productive in your business and completing all of your tasks and projects is more than just working all the time. You could even say that optimizing workflow is actually more important than just working a ton of hours, ... 
How Elon Musk Succeeds on 4 Hours of Sleep a Night June 18, 2019 - There’s no doubt in anyone’s mind that Elon Musk is an extremely important figure in our culture today. In truth, that goes for people around the world because the projects he is into have implications for improving industry and ... 
How to Write Emails That Convert June 17, 2019 - In today’s highly competitive world, you have to explore every avenue that can potentially bring your small business more success, and that especially goes for the marketing strategies that you use. If email marketing is one of those avenues ... 
How to Handle Employee Performance Reviews Productively June 12, 2019 - Performance reviews. The meetings that only the most deranged person would actually look forward to but are very necessary for employers to keep everyone on track, and for employees to learn how they can improve and advance in the ... 
Gmail vs. Outlook vs. Rackspace: Top Email Clients for Small Business June 11, 2019 - Email is one of the most enduring forms of communication that was born out of the Internet. Strangely, it was thought by experts to be a medium that would become obsolete as we headed into the 21st century, and ... 
Email Marketing Isn’t Dead, and Here’s Why June 10, 2019 - There are plenty of people out there who are under the assumption that email marketing doesn’t work anymore, and you may be one of them. Most people believe that email doesn’t have the potential to reach and convert a ... 
Google Voice Alternative: Talkroute is Better for Business June 6, 2019 - Google Voice is one of those services that was created by a very large company who found and employed an elite team of very smart people, who then took a great idea built by GrandCentral, put the power and ... 
What Keeps Your Employees Happy & High-Functioning June 5, 2019 - Keeping employees happy has to be one of the most misunderstood elements of running a business. Every business owner thinks they know how to do it, and most have a whole team of employees who wish they found themselves ... 
Using CPAdirectory, CPA Finder, & Gusto to Find a Business Accountant June 4, 2019 - Searching for an accountant is not exactly the most fun task for anybody, but if you have a business, it’s of course essential. There are also an abundance of accountants and bookkeepers in any given area, so it helps ... 
Treating Your Home Business Like a Real Business is Vital June 3, 2019 - When you’re running a business out of your home, just the fact that you’re working every day in that environment almost gives you the feeling that it’s not a legitimate business. Naturally, you know that it is legitimate, but the ... 
Phone Number Porting & Call Forwarding: What’s the Difference? May 30, 2019 - Do you find yourself in a position where your calls are coming in for the business, but they’re being sent to the wrong place? What do you do in that scenario? Well, the first problem might be that people are ... 
6 Ways to Pinch Pennies & Cut a Ton of Company Spending May 29, 2019 - Businesses have been looking for ways to cut their operating costs for as long as businesses have existed. It can be a troublesome area because business owners have to sort of use triage to figure out what gets cut ... 
4 Online IT Training Resources for Yourself & Your Employees May 28, 2019 - If you deliberately clicked on the link for this post and are reading this now, and you’re a business owner, then you can go ahead and give yourself a pat on the back. Showing interest in this particular subject ... 
How Ecommerce Can Infinitely Scale Your Home Business May 27, 2019 - Ecommerce is far from what it was 10 or 15 years ago. When online retailers, or “dot-coms”, as they were commonly referred to back then, first began to emerge as pioneering entrepreneurs who realized that selling goods and services over ... 
The History of 800 Numbers and Why We Want Them May 23, 2019 - Toll-free phone numbers have been around for quite a long time now, and their value to businesses remains even until today. There are a few benefits to having a toll-free number, most notably the fact that anyone can call it ... 
How to Infuse Your Company with a Positive Attitude May 22, 2019 - You might be thinking, “I don’t really care if everybody has a positive attitude. I just want them to get their work done.” As a business owner that needs to make sure your product gets made and sold consistently ... 
Arcserve or Carbonite: Which Cloud Backup Service Stands Out? May 21, 2019 - Unless you have a highly-experienced, well-equipped, and resourceful IT genius on staff, you’re going to need some help to secure your data for the company and make sure that you’re protected in the unfortunate event that your systems are ... 
Grow Your Home Business by Partnering with Others May 20, 2019 - Business owners tend to be the type of person who is independent and prides him or herself on being “self-made”, which is a good thing, but when you are that type of person, it’s important to remember that you can ... 
8 Ways to Tell If You Have a High-Quality Phone System May 16, 2019 - Every business needs some kind of phone system. Well, nearly every business needs it. There are some businesses today who actually manage customer support entirely through email and other messaging platforms, but even for those who have the ability to ... 
Why Entrepreneurs Have to Continually Improve Themselves May 15, 2019 - There is an existential imperative of which most of us are aware, while others are not, that tends to reward us when we put in the effort to improve ourselves by forcing ourselves to grow and learn in new ... 
SpyFu: The Greatest Competitor Research Tool Available Today May 14, 2019 - You may not be the most skilled in SEO (Search Engine Optimization), and that’s ok because many business owners are not. To become proficient at integrating SEO into your marketing strategy, it takes time to do your own research ... 
Building a Brand for Your Home Business May 13, 2019 - You can’t go very long without hearing someone in mainstream media, on social media, or in your various adventures in Google search talking about “your brand”, alongside all kinds of opinions discussing how important it is. In the midst ... 
5 Things You Need to Know About Your Caller ID Display Name May 9, 2019 - Your caller ID display name is something that you kind of take for granted, that your business name is just automatically, always going to show up whenever you call someone. That probably should be the case, but it’s unfortunately not ... 
7 Ways that Owners Give Their Business a Terrible Image May 8, 2019 - When you’ve got a small business to run, there’s a lot to stay on top of, and you may not spend a whole lot of time worrying about the image that your business projects to customers. You should, though, ... 
Basecamp vs. OneDesk: Expertly Manage & Complete Any Project May 7, 2019 - A good project manager has always been one of the most valued people to have in a company, and for good reason because it’s an extremely difficult job. Projects have so many different moving parts, including various people who ... 
Key Areas of Your Home Business to Start Outsourcing Today May 6, 2019 - Are you killing yourself trying to get everything done for your home business, yet there are always things that seem to never be accomplished? Well, that should tell you that you’re not going to be able to get it ... 
What to Do When Your Business Line Gets Excessive Unwanted Calls May 2, 2019 - Your first instinct when you start getting a lot of unwanted calls to your business number will be to become panicked and angry. That is natural and totally understandable, but try not to freak out because you do have some ... 
The 7 Most Common Blunders Made by New Small Businesses May 1, 2019 - Small businesses seem to pop up like weeds these days, but that doesn’t automatically mean that all of the owners know what they’re doing. There is also a large portion of them who have zero experience with running a ... 
Grovo & Clockspot Are the Perfect Pair for Human Resources April 30, 2019 - You need a lot of different tools to run a successful small business. Some will be more important to you than others, and some tools are essential, that you really can’t do without. For one, time tracking for employees ... 
How to Leverage Social Media to Rapidly Grow Your Home Business April 29, 2019 - Social media. Nothing has grown in so much power and influence, or become so ubiquitous in the past decade, to the point where it is actually now an essential element for any business trying to successfully market their product. ... 
10 Reasons Why You Probably Need a Vanity Number April 26, 2019 - No one wants to be just a number. People have been trying to come up with ways to add meanings to phone numbers and to memorize them for a really long time. To pull just one example from ... 
12 Tips from Experts on How to Grow Your Home Business April 24, 2019 - There will likely be plenty of people telling you what they know to be the ultimate secret to grow your home business, so it can be tough to discern who you should listen to. So, instead of giving you ... 
5 Excellent Tools for Small Business CRM April 23, 2019 - Customer relationship management has the potential to turn your small business into a powerhouse that draws in new customers with a huge lead-to-conversion rate. All you have to do is figure out exactly what your customers are looking for, ... 
Taking Mental Health Days and How to Manage Them April 22, 2019 - There are days when your mind is so cluttered and overwhelmed that you wake up for the day’s work, and you’re not sure if you can even handle it. That is one of those times when you need to ... 
Toll Free or Local Number: Which One Does Your Business Need? April 18, 2019 - Something as simple as a phone number isn’t often on the minds of entrepreneurs starting a business for the first time. With most business tools found in the cloud or on your computer, you probably won’t need to worry ... 
6 Reasons to Take a Vacation from Your Business This Summer April 17, 2019 - Attention Business Owners: You have to take a vacation sometime. The unfortunate truth is that business owners work too hard, and they rarely even have the thought that they will get to take a vacation. Running a business is ... 
Simplify & Automate All of Your Meetings with Calendly April 16, 2019 - There are all kinds of appointments and group meetings that are required when you’re running a business, all of which can be made simpler with software that helps you to set them up. Like so many tools that we’ve ... 
Why Setting Reasonable Deadlines is Essential April 15, 2019 - You will encounter many times when you feel that you have to complete projects or tasks of any kind sooner that it seems you can capably do it, which is why it’s so necessary to put a check on ... 
Top 10 Giveaways to Show Appreciation to Your Customers April 10, 2019 - What does it mean to take care of your customers? Just about every business on Earth claims to “take care” of their customers in some way, shape, or form; but what do they mean when they make that claim? ... 
Can Lead411 Produce Real Sales Leads for Your Business? April 9, 2019 - No one has to tell you how valuable quality sales leads are for your business. Finding solid leads is a way of taking matters into your own hands, rather than relying solely on word-of-mouth and standard advertising channels to ... 
How Creating To-Do Lists Will Change Your Life April 8, 2019 - To-do lists are generally underrated for a variety of reasons, and that’s why we’re giving you this article to go over some of the ways they can be useful to you as a professional, as well as a business ... 
How You Should React to Missed or Lost Business Calls April 4, 2019 - Although you can take measures to ensure that you just about never miss a call, ever, it’s inevitable that it will happen from time to time when a caller slips through the cracks for some reason. A proper phone system ... 
10 Signs That You’re a Smart Business Owner April 3, 2019 - There are all types of business owners, at all levels of talent and experience. You might be just breaking into small business ownership with a lot of skill and talent, but you also might be a veteran owner with decades ... 
Need a Great Logo for Your Business? Logoworks Has It April 2, 2019 - If you’re reached the stage of your business planning when you’re creating a logo, then you’ve reached the fun part. It does take some work and special attention, though, so it helps a great deal to use a competent ... 
Avoiding Burnout: Our Top Tips April 1, 2019 - We are taking an opportunity here to provide you with a special article for this series to offer up some tips that you can use to avoid and combat burnout as a business owner because burnout can be more ... 
Does Your Phone System Need a Call Menu? Here’s How to Tell March 28, 2019 - As a small business, especially a new one, one of the best features you can add to your phone system is the same one that you probably don’t even consider. That’s the call menu. A call menu is simultaneously ... 
Why You Should Pay Employees Over Minimum Wage March 27, 2019 - Minimum wage has been a touchy topic for a long time. People have to make at least some kind of a regular wage, so they have to take what they can get sometimes. Not everyone is qualified enough or ... 
LegalZoom or Rocket Lawyer: Find the Best Counsel for Your Business March 26, 2019 - There are a ton of reasons why your business needs good representation in the way of legal counsel, and there are just as many reasons why that representation needs to be high-quality and reliable. LegalZoom and Rocket Lawyer are ... 
Why Entrepreneurs Are More Susceptible to Burnout March 25, 2019 - Burnout affects hard-working people in all walks of life, especially today—and especially in this country. Americans, in general, work themselves too hard in the pursuit of whatever their ultimate goal is. It might be a big promotion, a raise, ... 
12 Fun & Professional Business Voicemail Greetings for 2019 March 24, 2019 - The voicemail greeting is an important element of your business’ phone system because it is often the first impression of your business that customers will have. Creating a really good voicemail greeting is a unique opportunity that you can ... 
Text Messaging & Small Business: Why Text is So Important March 21, 2019 - We live in a much different world today, and small business can be said to be at the forefront of changing times because commerce usually leads the push into the future. That’s a much larger conversation, of course, but ... 
How to Deal with Employee Tardiness & Absences March 20, 2019 - The issue of tardiness and absenteeism is a difficult issue for both employers and employees, and it can be a sensitive one to deal with. What we hope to do here is to demystify the reasons that it happens, ... 
Workable or LinkedIn: Where to Hire Quality Employees March 19, 2019 - It’s no longer so hard to find good help, as they say. As part of yet another powerful shift made possible by modern technology, services like Workable and LinkedIn bring all the talented people who want to work right ... 
Recognizing the Warning Signs of Burnout March 18, 2019 - Burnout. This condition affects so many business owners that it almost goes without saying that you’ll experience it or be in danger of experiencing it when you run a business. Unfortunately, burnout is misunderstood by most people, whether you’re ... 
How to Prepare Your Business for Tax Season March 13, 2019 - Tax season can be a stressful time for business owners.. and even more so if you don’t have any help to pull all of your information together. Probably the most important point is to take care of it as ... 
Use Vyond to Make a Beautifully-Designed Explainer Video March 12, 2019 - If you’re not familiar with this type of video, an explainer video is one that you find on a website’s landing page, usually around a minute long or less, which explains what your brand or company is about. You’ve ... 
Should Blog Writing Be Different from Other Forms of Writing? March 11, 2019 - In the field of blog writing for business, there are some bad habits and misconceptions when it comes to the way that you approach the actual writing style and process. Some creators are very conscious of this and write ... 
5 Keys to Help You Find the Perfect Business Phone Number March 7, 2019 - Choosing a new phone number for your business can drive you crazy, as there are so many options and factors to consider when you want it to be just right. There are a few guidelines, however, that you can ... 
8 Team-Building Exercises That Will Boost Morale March 6, 2019 - As a business owner, you’ve got to keep your team together, and more to the point, you’ve got to make sure that everyone on your team actually feels connected to one another. Team-building activities can benefit your business in ... 
Manage & Automate Your Business’ Social Media with Hootsuite March 5, 2019 - Before we get started, you should know that if you don’t currently use a management service for your business’ social media outreach, you’re probably spending way too much time and energy on it. Doing it yourself without a management ... 
Creating Responsible Content: Why Should You Care? March 4, 2019 - Responsibility in writing content is not something that many people are talking about these days, especially for content that you write for a business blog. The thing is that if you have a blog on your website where you ... 
Why You Need More than a Cell Phone to Run Your Business February 28, 2019 - There inevitably comes a time when your business outgrows your cell phone, at which time you’re going to need some kind of a system. Running your business from a cell phone works great at first; however, when a ton ... 
6 Ways to Show Employees that They’re Valuable February 27, 2019 - As someone running a business, making the extra effort to show your employees that they’re valuable is probably not the highest item on your list of priorities, with so many other things to worry about that are necessary to ... 
Why We Love Moz & How It Can Help You Improve SEO February 26, 2019 - Not to put too fine a point on it, Moz is an outstanding resource for content marketers. There are a ton of sites, apps, and blogs out there who deal in SEO, as you’ve no doubt seen already, but ... 
Why You Need to Know What Your Domain Authority Is February 25, 2019 - Domain Authority (DA) is one little number with big implications for your site. One of the most interesting things about the DA rating system is that is wasn’t created by some central governing body, and it wasn’t created by ... 
10 Phone System Terms You Probably Misunderstood February 21, 2019 - As users of phone systems, people generally assume that they understand most things about them and what all the words mean because after all, we’ve all used phones for our whole lives. The only problem with that is, phone ... 
Don’t Wear Too Many Hats as a Small Business Owner February 20, 2019 - The truth is that, as a small business owner, you will naturally find yourself handling all kinds of different tasks, being pulled in multiple directions at the same time. Even though that’s the case, you still shouldn’t have to ... 
Is Squarespace the Best Website Builder for a New Business? February 19, 2019 - Website builders are one of the greatest things that has happened to small businesses in a long time. They make it extremely fast and easy to build a site for your company that looks and works beautifully, in very ... 
Actionable Content: Why It’s the Key to Your Blog’s Success February 18, 2019 - What is actionable content? If you’ve never heard the term before, then now is the time that you acquaint yourself with it, as a content writer or marketer (as well as a business owner), because there are few things ... 
5 Things You Shouldn’t Tell a Customer On the Phone February 14, 2019 - Phone calls with customers are peculiar situations because, first of all, they’re still a pretty essential method of serving customers, even in the age of the Internet. Also, a representative of your business needs to conduct themselves a little ... 
6 Ways to Create Positive Word of Mouth Advertising February 13, 2019 - Even with the myriad ways to market and advertise your product today, word of mouth is still the best, most reliable way to attract new business. It’s also one of the toughest to create, which is why any business ... 
Fundation, LendingClub, & PayPal Can Fund Your Small Business February 12, 2019 - Unless you’ve undergone some catastrophe or have awful credit, you can absolutely get funded to do business. This post explores three options for you to receive funding to move forward with your small business, but there are quite a ... 
Basics of SEO and Finding the Best Keywords February 11, 2019 - SEO is something that most business owners think they understand but probably don’t really have a firm grasp on it. It is definitely an area of online marketing that is foundational. The of this article is to instill a ... 
How to Solve Common Problems with Your Business Phone System February 7, 2019 - Once you get your business phone system solid and running just the way you want it to for the company, you probably aren’t going to have too much go wrong with it, but things do happen from time to ... 
8 Personalized Notes to Give Your Customers for Valentine’s Day February 6, 2019 - It’s always good if you can find an occasion to send out a note to your customers, to show them that you haven’t forgotten about them, and that they aren’t just a number to you. Sending out a personalized ... 
Zendesk: One of the Best Business Tools for Customer Support February 5, 2019 - After even a short time using Zendesk, you see that they put a lot of thought into making the platform as densely packed with tools for support service as it could possibly be. Zendesk doesn’t just give you a ... 
The Secret to Writing Great Blog Headlines February 4, 2019 - It’s tough to say what is the most important element of a blog article, but your headline is certainly a top contender. You could be Ernest Hemingway, but if no one wants to click on your headline, they’re never ... 
Why VoIP Phone Service is More Trouble than It’s Worth January 31, 2019 - There are many different types of phone service. With our technology today, you can literally have your pick of a variety of service providers that will fit your particular business the best. Given that advanced technology, however, VoIP (Voice ... 
How to Use the Local Press to Grow Your Small Business January 30, 2019 - Since you probably put most of your marketing efforts into online media, there is an outlet you most likely haven’t paid much attention to--local mainstream media. You definitely should be paying more attention to online content marketing, but at ... 
Mailchimp vs. Constant Contact: Email Marketing & Automation January 29, 2019 - Email marketing: One of the most surprisingly effective methods of gaining attention for your company that actually translates to new sales. Even though it was one of the first uses that people found for the Internet, email has somehow ... 
Working from Home? Learn How to Separate Your Work & Home Life January 28, 2019 - Running a business out of your home can be a great experience and a tremendous advantage, but there are also some drawbacks and pitfalls that most entrepreneurs don’t foresee when they embark on their home business venture. Most of ... 
7 Ways to Improve Your Phone System with Automation January 24, 2019 - Automation for phone systems was one of the most important things that was ever created for businesses. It’s honestly kind of crazy not to take advantage of automation for managing your business calls because it does nothing but add ... 
How to Be a Better CEO January 23, 2019 - So, you’re the CEO of your own company. That’s a huge accomplishment and a fantastic position to be in, but just being in the position doesn’t mean that you’re automatically good at it. It’s easy to just sit back ... 
Braintree: A Payments Solution You Can’t Live Without January 22, 2019 - For those who searched in Google for payments solutions for your business, then you’ve earned yourself a pat on the back because you’re on the right track if you found Braintree. Or, maybe you’re just lucky. Braintree is one ... 
Why Mastering Online Marketing is Critical for Home Businesses January 21, 2019 - There are a few things that are essential when you run your business out of your home--a good ISP and lots of bandwidth, a dedicated phone line, a good space to work out of, and the usual office trappings. ... 
5 Things That Upset Customers When They Call Your Business January 17, 2019 - It’s tough to know what your customers are thinking, which is basically the whole reason that marketing strategy exists, but you can be sure of a few things. People don’t like to wait, they don’t like to go through ... 
Why Focused Company Meetings Are Not Useless January 16, 2019 - Company meetings are either time well spent to move work along and benefit everyone in attendance, or they are the absolute bane of your existence. Which of these categories your meetings fall into depends mainly on how productive they ... 
Clover vs. Square: Top POS Systems Face Off January 15, 2019 - When you’re running a small business, there are precious few moments when you get to have some honest-to-god fun, and fortunately, this will hopefully qualify as one of those times for you. Yes, it’s true that purchasing a new ... 
7 Tips for Hiring & Managing Remote Employees January 14, 2019 - As more and more small businesses are deciding to use remote employees for a few different reasons, not the least of which is to save money that would otherwise be spent on an office space, we are taking the ... 
3 Types of Virtual Phone Systems & What to Look Out For January 10, 2019 - Thinking about making the switch to a virtual phone system? You’re not alone. Due to a few important factors, such as cost, simplicity, and the ability to run your business from anywhere, many businesses, no matter how large or ... 
5 Ideas to Reduce Your Business’ Fulfillment & Shipping Costs January 9, 2019 - With the many factors that contribute to devising a plan for fulfillment and distribution of your product, as cheaply and efficiently as possible, this can be a real challenge for businesses. If you approach it with a keen eye ... 
Why Toptal is the Best Place to Find Developers & Designers January 8, 2019 - You can drive yourself crazy trying to find and hire the right people for your company, especially if the people you need are in a highly specialized field like programming and development. It helps immensely to have access to ... 
Home Business Websites: Your Virtual Storefront January 7, 2019 - You most likely already have a website for your business, and if you don’t, you probably realize that it’s pretty important. If you’re running a home business, then it’s something that you really can’t do without because it’s going ... 
What is a PBX System and How Does It Work? January 3, 2019 - A PBX is one of those things that a lot of businesses are using without realizing that that’s what they’re using. When a business has at least a couple of employees, it has always been kind of a staple ... 
2019: A Year of Promise and Advancement of Technology January 2, 2019 - This year is looking like it’s going to be an interesting one, and I don’t mean that in a negative way. 2018, with so many cultural shifts in our country and little crises for small businesses, has been interesting ... 
8 Ways a Cloud Hosted Phone System Can Transform Your Business December 27, 2018 - If you have never heard of a cloud-hosted phone system, or a cloud-hosted PBX, and you’re a business owner, then it’s definitely something that you should give a try. Also known as a cloud-based, or virtual phone system, it ... 
How to Cut Your Turnover Rate and Retain Employees December 26, 2018 - It’s hard to find great people to work for your company, and it’s hard to hold on to them. It’s not even the fault of the person hiring an employee. Many times, it just can’t be helped for a ... 
How to Use Your Existing Phones with a Virtual Phone System December 20, 2018 - The best type of phone system is one for which you don’t need to purchase or add anything new to make it work. Every business has different needs, but when you’re gearing up to redesign, replace, or add a ... 
How Can You Offer a Lifetime Warranty and Stay in Business? December 19, 2018 - A lifetime warranty is something that is generally misunderstood, and you won’t find too many businesses who offer it today. Generally, that is most likely because businesses are afraid of it and assume they may end up dishing out ... 
Clover Review: Why It Might Be The Best POS System December 18, 2018 - Point of sale technology has come a long way in the last ten to fifteen years. Before the ultra-simple and sleek, plug-and-play systems that we have available today, there were typically only a couple of big companies that provided ... 
When Should You Incorporate Your Home Business? December 16, 2018 - The first thing that every home business should understand is that incorporating is not something you need to be afraid of. Incorporation is widely misunderstood as exclusive of average small businesses, when it is actually far more routine and ... 
Transfer Live Calls with the Push of a Button December 13, 2018 - For businesses who have traditional phone systems in their offices, the ability to transfer a call is something they take for granted, and for new businesses today who are running their businesses from a cell phone, they find a ... 
Can You Really Benefit from Trade Shows? December 12, 2018 - Trade shows seem kind of antiquated, but if you haven’t considered them as a legitimate resource for growing your business, then you’ll be surprised how helpful they can be to give you ideas and make useful contacts, to start ... 
Should You Be Using Google Analytics? December 10, 2018 - Although Google Analytics is not a new thing, there are still a lot of business owners who do not use it, and that is really unfortunate because it can give you valuable insight into who your customers are and ... 
10 Things You Need to Know Before Starting a Home Business December 8, 2018 - More people than ever before are opening small businesses out of their homes, due mostly to the availability of technology that makes it possible to buy and sell nearly anything over the Internet, and to work remotely with employees ... 
How a Virtual Phone System Can Improve Communications December 5, 2018 - How easily can your team communicate with each other at work? When you take an honest assessment of the system you use for everyone to stay in touch with each other, you might very well discover that you’re wasting ... 
Do You Need a Human Resources Department? December 4, 2018 - Human resources. This is the department of a business that seems more extracurricular than essential, but when certain issues arise with people on your team, HR can absolutely save you. When you’re a new business or still very small, ... 
Why We Love QuickBooks Self Employed December 4, 2018 - QuickBooks has been must-have software of small businesses for a long time, but over the years, they have streamlined it and added features to make the current version even easier to use, to the point where it nearly runs ... 
Why You Need to Commit to Your Blog for 12 Months December 2, 2018 - Everybody wants to see a quick return when they invest their time into something, but that rarely ends up being the outcome. In fact, the strategy that produces an immediate ROI is seldom the best strategy because the investments ... 
Can Your Customers Break Your Phone System? November 28, 2018 - Just like when you open a new website for your business, and you’re testing the site in all sorts of different ways to make sure you can’t get it to “break”, you have to do the same for your ... 
Evolution of Advertising: Past to Present November 27, 2018 - Advertising has been around for a long time, much longer than most of us realize. Technically, the first advertisement occurred whenever was the first time someone told another person that they could get some item for a certain price, ... 
Shopify Review: Is It The Best Online Store Builder? November 26, 2018 - If you’re going to open an online store, or a website for any reason, you’ve got quite a few options to choose from now, as you’ve surely seen from all the different ads going around. We’re looking at Shopify ... 
Guest Blog Posting & Other Ways to Generate Backlinks November 25, 2018 - Backlinks. They are an indispensable mechanism to get a lot of traffic to your website, and without them, it will take you way more time to break free from the nominal amount of web traffic that you gain from ... 
Are Billboards a Good Option for Small Businesses? November 20, 2018 - This question actually has a multi-faceted answer, and to introduce the topic, I unfortunately have to give the always-irritating non-answer, “Well, yes and no”. I hate to start this article off with a non-answer, but by the end of ... 
Should You Be Using Slack for Your Business? November 19, 2018 - Of all the tools that pretty much any business can make use of, this is one of the most useful. All businesses need an efficient way to communicate and send information internally, which is why messaging software like Slack ... 
5 Formats that Work Best for Marketing Blogs November 19, 2018 - Whoever you are, whether your writing experience is in conventional media or blog content (or you’re a business owner trying to put out a blog because you see the value in it), you have to realize that writing a ... 
Why You Should Cut Your Landline Phone Service November 15, 2018 - As much affection as we may have for them, the truth is that businesses don’t absolutely need a landline phone anymore. If you love your landline and still want to hang on to it, then of course they still ... 
Should You Sell Your Successful Startup? November 13, 2018 - When your company starts doing very well, you may come to the point where you have to make a decision. Do you sell it and cash out, or keep your company and continue building it? There are benefits to ... 
DocuSign vs. RightSignature: Which is Best for eSignature? November 12, 2018 - We’ve already talked about how much we love DocuSign in this blog, but it’s really a toss-up for eSignature services because RightSignature is also a very simplified, efficient service for electronic signature. If you’re not too familiar with it, ... 
The Best Length for Blog Articles & When to Post Them November 11, 2018 - There is unfortunately no magic formula that works universally when it comes to the length and frequency of posts for your business blog. Every business is different, and more importantly, every business has a different customer base, which means ... 
How Small Businesses Can Compete with Big Companies & Win November 7, 2018 - To enter an industry as a business owner where big companies are already operating in the space is a bold prospect and very intimidating. Though it’s not statistically likely that you’re going to be able to jump in and ... 
Why We Love DocuSign November 6, 2018 - Like many other seemingly innocuous tasks that keep your business running smoothly, getting documents properly prepared and then signed is indispensable but doesn’t take up so much space in your mind. Obviously, when it becomes a problem or costs ... 
What Should You Write About in Your Business Blog? November 5, 2018 - Thanks for joining us again! As we continue our new series, Building Your Blog 101, we’re going to get into the meat of a blog and figure out how it is actually written. More to the point, this post ... 
4 Steps to Manage Your Phones Completely Online October 31, 2018 - Today, we are living in a golden era of technology which is making it possible for small businesses to streamline every aspect of their operations with simplicity and relatively low cost. Your phone system is no exception, either, because ... 
Best Practices for Maintaining Relationships While Running a Business October 31, 2018 - Today, we’re going to look into how you can best manage all of your relationships with the people in your professional and personal life when you have a business to run at the same time. Running your own business ... 
6 Reasons Why We Love BigCommerce October 30, 2018 - There are quite a few options out there now, if you’re looking for an ecommerce platform, but there are only a few great ones. BigCommerce is one of the best platforms you will find for a variety of reasons. ... Recent Posts
How to Prevent Feeling Overwhelmed as a Business Owner August 14, 2019 - Starting your own business is incredibly exciting. When it begins, you’re likely riding the high that comes with quitting the 9-5- grind to go your own way. You hear phrases like “freelancers are the only people who work 60 ...
Tory Burch: The Grateful Billionaire August 6, 2019 - The Tory Burch story is an aspirational example of hard work, dedication, and gratitude paving the way to great success. By consistently applying the values she has developed throughout her life to her business decisions, Tory has managed to create ...
8 Basic Reasons Your Small Business Isn’t Growing July 31, 2019 - Your small business got off the ground. Congratulations! For many people, launching their own business fulfills a long-time dream. Maybe you love the product you sell, or you enjoy building a team, or you just want the freedom to ...
Why Your Email Open Rate is the Key Analytic July 29, 2019 - In the world of email marketing, there are many different metrics for determining a campaign's success and even more opinions on which one is the most important. So far in this series, we've talked about the often-underappreciated click-through rate ...
10 Reasons Your Office Phone System Should Go Virtual July 25, 2019 - 1. Trim the Fat & Lower Your Cost Have you considered switching from a traditional phone company to a virtual phone system? A virtual phone service like Talkroute is most likely going to be much less expensive than using ...
How Gary Vaynerchuk Created Success Out of Nothing July 23, 2019 - If you want an example of a fiercely ambitious, highly gifted entrepreneur, you can’t do much better than Gary Vaynerchuk. He’s been on the “hustle” since he was a young kid in New Jersey, and a talent for creating profitable ...
7 Tips for Bootstrapping Your Business Without Falling Apart July 17, 2019 - This is for all you wide-eyed, ambitious, and driven small business owners out there, who have decided to take it upon yourself to foot the bill for your business without taking an investment from anyone. You don’t want to ...
Long Form vs. Short Form Emails: Which Work Best? July 15, 2019 - As a small business owner, you’ve probably heard by now that email marketing is a worthwhile online marketing strategy. With conversion rates consistently above other advertising techniques, it’s often the go-to source for transforming prospects into paying customers. To ...
Was Your Number Port Rejected? Here are 8 Reasons Why July 11, 2019 - Transferring your business number to a new service provider shouldn't take a lot of time or trouble. Sometimes, however, number porting turns into a giant headache. When you’re transferring your number to a new provider, the last thing you ...
Arianna Huffington: From Entrepreneur to Influencer July 9, 2019 - If you live in America, then you’ve probably read and heard at least something about Arianna Huffington in the past couple of years, which is ironic because she is actually from Greece. Nevertheless, you could debate the reasons why ...
How to Learn from Your Competitors to Grow Your Business July 3, 2019 - There is an unfortunate trait that most small businesses have, and that is the mentality of being afraid of their competitors or seeing them as their enemy. It’s true that they are competing for the same customers that you ...
How to Understand Your Conversion Rates & Improve Them July 1, 2019 - For any small business utilizing online marketing of any kind, there aren’t too many metrics that you want to be more aware of than the CR (conversion rate). Otherwise, if you are just continually creating and publishing content without ...
The Early Years of Jeff Bezos: Creating an Empire June 25, 2019 - We all know Jeff Bezos as the billionaire mogul who built the company that made it possible for us to buy pretty much anything we want online and see it show up on our doorstep, post-haste. What we don’t ...
Does Your Click-Through Rate Really Mean Anything? June 24, 2019 - Click-through rate. It’s a sort of contentious point among content marketers, some considering it a useless metric and others believing it to be a number that can provide you with a lot of useful information to create better content. ...
How to Optimize Workflow for Your Projects June 19, 2019 - Being productive in your business and completing all of your tasks and projects is more than just working all the time. You could even say that optimizing workflow is actually more important than just working a ton of hours, ...
How Elon Musk Succeeds on 4 Hours of Sleep a Night June 18, 2019 - There’s no doubt in anyone’s mind that Elon Musk is an extremely important figure in our culture today. In truth, that goes for people around the world because the projects he is into have implications for improving industry and ...
How to Write Emails That Convert June 17, 2019 - In today’s highly competitive world, you have to explore every avenue that can potentially bring your small business more success, and that especially goes for the marketing strategies that you use. If email marketing is one of those avenues ...
How to Handle Employee Performance Reviews Productively June 12, 2019 - Performance reviews. The meetings that only the most deranged person would actually look forward to but are very necessary for employers to keep everyone on track, and for employees to learn how they can improve and advance in the ...
Gmail vs. Outlook vs. Rackspace: Top Email Clients for Small Business June 11, 2019 - Email is one of the most enduring forms of communication that was born out of the Internet. Strangely, it was thought by experts to be a medium that would become obsolete as we headed into the 21st century, and ...
Email Marketing Isn’t Dead, and Here’s Why June 10, 2019 - There are plenty of people out there who are under the assumption that email marketing doesn’t work anymore, and you may be one of them. Most people believe that email doesn’t have the potential to reach and convert a ...
Google Voice Alternative: Talkroute is Better for Business June 6, 2019 - Google Voice is one of those services that was created by a very large company who found and employed an elite team of very smart people, who then took a great idea built by GrandCentral, put the power and ...
What Keeps Your Employees Happy & High-Functioning June 5, 2019 - Keeping employees happy has to be one of the most misunderstood elements of running a business. Every business owner thinks they know how to do it, and most have a whole team of employees who wish they found themselves ...
Using CPAdirectory, CPA Finder, & Gusto to Find a Business Accountant June 4, 2019 - Searching for an accountant is not exactly the most fun task for anybody, but if you have a business, it’s of course essential. There are also an abundance of accountants and bookkeepers in any given area, so it helps ...
Treating Your Home Business Like a Real Business is Vital June 3, 2019 - When you’re running a business out of your home, just the fact that you’re working every day in that environment almost gives you the feeling that it’s not a legitimate business. Naturally, you know that it is legitimate, but the ...
Phone Number Porting & Call Forwarding: What’s the Difference? May 30, 2019 - Do you find yourself in a position where your calls are coming in for the business, but they’re being sent to the wrong place? What do you do in that scenario? Well, the first problem might be that people are ...
6 Ways to Pinch Pennies & Cut a Ton of Company Spending May 29, 2019 - Businesses have been looking for ways to cut their operating costs for as long as businesses have existed. It can be a troublesome area because business owners have to sort of use triage to figure out what gets cut ...
4 Online IT Training Resources for Yourself & Your Employees May 28, 2019 - If you deliberately clicked on the link for this post and are reading this now, and you’re a business owner, then you can go ahead and give yourself a pat on the back. Showing interest in this particular subject ...
How Ecommerce Can Infinitely Scale Your Home Business May 27, 2019 - Ecommerce is far from what it was 10 or 15 years ago. When online retailers, or “dot-coms”, as they were commonly referred to back then, first began to emerge as pioneering entrepreneurs who realized that selling goods and services over ...
The History of 800 Numbers and Why We Want Them May 23, 2019 - Toll-free phone numbers have been around for quite a long time now, and their value to businesses remains even until today. There are a few benefits to having a toll-free number, most notably the fact that anyone can call it ...
How to Infuse Your Company with a Positive Attitude May 22, 2019 - You might be thinking, “I don’t really care if everybody has a positive attitude. I just want them to get their work done.” As a business owner that needs to make sure your product gets made and sold consistently ...
Arcserve or Carbonite: Which Cloud Backup Service Stands Out? May 21, 2019 - Unless you have a highly-experienced, well-equipped, and resourceful IT genius on staff, you’re going to need some help to secure your data for the company and make sure that you’re protected in the unfortunate event that your systems are ...
Grow Your Home Business by Partnering with Others May 20, 2019 - Business owners tend to be the type of person who is independent and prides him or herself on being “self-made”, which is a good thing, but when you are that type of person, it’s important to remember that you can ...
8 Ways to Tell If You Have a High-Quality Phone System May 16, 2019 - Every business needs some kind of phone system. Well, nearly every business needs it. There are some businesses today who actually manage customer support entirely through email and other messaging platforms, but even for those who have the ability to ...
Why Entrepreneurs Have to Continually Improve Themselves May 15, 2019 - There is an existential imperative of which most of us are aware, while others are not, that tends to reward us when we put in the effort to improve ourselves by forcing ourselves to grow and learn in new ...
SpyFu: The Greatest Competitor Research Tool Available Today May 14, 2019 - You may not be the most skilled in SEO (Search Engine Optimization), and that’s ok because many business owners are not. To become proficient at integrating SEO into your marketing strategy, it takes time to do your own research ...
Building a Brand for Your Home Business May 13, 2019 - You can’t go very long without hearing someone in mainstream media, on social media, or in your various adventures in Google search talking about “your brand”, alongside all kinds of opinions discussing how important it is. In the midst ...
5 Things You Need to Know About Your Caller ID Display Name May 9, 2019 - Your caller ID display name is something that you kind of take for granted, that your business name is just automatically, always going to show up whenever you call someone. That probably should be the case, but it’s unfortunately not ...
7 Ways that Owners Give Their Business a Terrible Image May 8, 2019 - When you’ve got a small business to run, there’s a lot to stay on top of, and you may not spend a whole lot of time worrying about the image that your business projects to customers. You should, though, ...
Basecamp vs. OneDesk: Expertly Manage & Complete Any Project May 7, 2019 - A good project manager has always been one of the most valued people to have in a company, and for good reason because it’s an extremely difficult job. Projects have so many different moving parts, including various people who ...
Key Areas of Your Home Business to Start Outsourcing Today May 6, 2019 - Are you killing yourself trying to get everything done for your home business, yet there are always things that seem to never be accomplished? Well, that should tell you that you’re not going to be able to get it ...
What to Do When Your Business Line Gets Excessive Unwanted Calls May 2, 2019 - Your first instinct when you start getting a lot of unwanted calls to your business number will be to become panicked and angry. That is natural and totally understandable, but try not to freak out because you do have some ...
The 7 Most Common Blunders Made by New Small Businesses May 1, 2019 - Small businesses seem to pop up like weeds these days, but that doesn’t automatically mean that all of the owners know what they’re doing. There is also a large portion of them who have zero experience with running a ...
Grovo & Clockspot Are the Perfect Pair for Human Resources April 30, 2019 - You need a lot of different tools to run a successful small business. Some will be more important to you than others, and some tools are essential, that you really can’t do without. For one, time tracking for employees ...
How to Leverage Social Media to Rapidly Grow Your Home Business April 29, 2019 - Social media. Nothing has grown in so much power and influence, or become so ubiquitous in the past decade, to the point where it is actually now an essential element for any business trying to successfully market their product. ...
10 Reasons Why You Probably Need a Vanity Number April 26, 2019 - No one wants to be just a number. People have been trying to come up with ways to add meanings to phone numbers and to memorize them for a really long time. To pull just one example from ...
12 Tips from Experts on How to Grow Your Home Business April 24, 2019 - There will likely be plenty of people telling you what they know to be the ultimate secret to grow your home business, so it can be tough to discern who you should listen to. So, instead of giving you ...
5 Excellent Tools for Small Business CRM April 23, 2019 - Customer relationship management has the potential to turn your small business into a powerhouse that draws in new customers with a huge lead-to-conversion rate. All you have to do is figure out exactly what your customers are looking for, ...
Taking Mental Health Days and How to Manage Them April 22, 2019 - There are days when your mind is so cluttered and overwhelmed that you wake up for the day’s work, and you’re not sure if you can even handle it. That is one of those times when you need to ...
Toll Free or Local Number: Which One Does Your Business Need? April 18, 2019 - Something as simple as a phone number isn’t often on the minds of entrepreneurs starting a business for the first time. With most business tools found in the cloud or on your computer, you probably won’t need to worry ...
6 Reasons to Take a Vacation from Your Business This Summer April 17, 2019 - Attention Business Owners: You have to take a vacation sometime. The unfortunate truth is that business owners work too hard, and they rarely even have the thought that they will get to take a vacation. Running a business is ...
Simplify & Automate All of Your Meetings with Calendly April 16, 2019 - There are all kinds of appointments and group meetings that are required when you’re running a business, all of which can be made simpler with software that helps you to set them up. Like so many tools that we’ve ...
Why Setting Reasonable Deadlines is Essential April 15, 2019 - You will encounter many times when you feel that you have to complete projects or tasks of any kind sooner that it seems you can capably do it, which is why it’s so necessary to put a check on ...
Top 10 Giveaways to Show Appreciation to Your Customers April 10, 2019 - What does it mean to take care of your customers? Just about every business on Earth claims to “take care” of their customers in some way, shape, or form; but what do they mean when they make that claim? ...
Can Lead411 Produce Real Sales Leads for Your Business? April 9, 2019 - No one has to tell you how valuable quality sales leads are for your business. Finding solid leads is a way of taking matters into your own hands, rather than relying solely on word-of-mouth and standard advertising channels to ...
How Creating To-Do Lists Will Change Your Life April 8, 2019 - To-do lists are generally underrated for a variety of reasons, and that’s why we’re giving you this article to go over some of the ways they can be useful to you as a professional, as well as a business ...
How You Should React to Missed or Lost Business Calls April 4, 2019 - Although you can take measures to ensure that you just about never miss a call, ever, it’s inevitable that it will happen from time to time when a caller slips through the cracks for some reason. A proper phone system ...
10 Signs That You’re a Smart Business Owner April 3, 2019 - There are all types of business owners, at all levels of talent and experience. You might be just breaking into small business ownership with a lot of skill and talent, but you also might be a veteran owner with decades ...
Need a Great Logo for Your Business? Logoworks Has It April 2, 2019 - If you’re reached the stage of your business planning when you’re creating a logo, then you’ve reached the fun part. It does take some work and special attention, though, so it helps a great deal to use a competent ...
Avoiding Burnout: Our Top Tips April 1, 2019 - We are taking an opportunity here to provide you with a special article for this series to offer up some tips that you can use to avoid and combat burnout as a business owner because burnout can be more ...
Does Your Phone System Need a Call Menu? Here’s How to Tell March 28, 2019 - As a small business, especially a new one, one of the best features you can add to your phone system is the same one that you probably don’t even consider. That’s the call menu. A call menu is simultaneously ...
Why You Should Pay Employees Over Minimum Wage March 27, 2019 - Minimum wage has been a touchy topic for a long time. People have to make at least some kind of a regular wage, so they have to take what they can get sometimes. Not everyone is qualified enough or ...
LegalZoom or Rocket Lawyer: Find the Best Counsel for Your Business March 26, 2019 - There are a ton of reasons why your business needs good representation in the way of legal counsel, and there are just as many reasons why that representation needs to be high-quality and reliable. LegalZoom and Rocket Lawyer are ...
Why Entrepreneurs Are More Susceptible to Burnout March 25, 2019 - Burnout affects hard-working people in all walks of life, especially today—and especially in this country. Americans, in general, work themselves too hard in the pursuit of whatever their ultimate goal is. It might be a big promotion, a raise, ...
12 Fun & Professional Business Voicemail Greetings for 2019 March 24, 2019 - The voicemail greeting is an important element of your business’ phone system because it is often the first impression of your business that customers will have. Creating a really good voicemail greeting is a unique opportunity that you can ...
Text Messaging & Small Business: Why Text is So Important March 21, 2019 - We live in a much different world today, and small business can be said to be at the forefront of changing times because commerce usually leads the push into the future. That’s a much larger conversation, of course, but ...
How to Deal with Employee Tardiness & Absences March 20, 2019 - The issue of tardiness and absenteeism is a difficult issue for both employers and employees, and it can be a sensitive one to deal with. What we hope to do here is to demystify the reasons that it happens, ...
Workable or LinkedIn: Where to Hire Quality Employees March 19, 2019 - It’s no longer so hard to find good help, as they say. As part of yet another powerful shift made possible by modern technology, services like Workable and LinkedIn bring all the talented people who want to work right ...
Recognizing the Warning Signs of Burnout March 18, 2019 - Burnout. This condition affects so many business owners that it almost goes without saying that you’ll experience it or be in danger of experiencing it when you run a business. Unfortunately, burnout is misunderstood by most people, whether you’re ...
How to Prepare Your Business for Tax Season March 13, 2019 - Tax season can be a stressful time for business owners.. and even more so if you don’t have any help to pull all of your information together. Probably the most important point is to take care of it as ...
Use Vyond to Make a Beautifully-Designed Explainer Video March 12, 2019 - If you’re not familiar with this type of video, an explainer video is one that you find on a website’s landing page, usually around a minute long or less, which explains what your brand or company is about. You’ve ...
Should Blog Writing Be Different from Other Forms of Writing? March 11, 2019 - In the field of blog writing for business, there are some bad habits and misconceptions when it comes to the way that you approach the actual writing style and process. Some creators are very conscious of this and write ...
5 Keys to Help You Find the Perfect Business Phone Number March 7, 2019 - Choosing a new phone number for your business can drive you crazy, as there are so many options and factors to consider when you want it to be just right. There are a few guidelines, however, that you can ...
8 Team-Building Exercises That Will Boost Morale March 6, 2019 - As a business owner, you’ve got to keep your team together, and more to the point, you’ve got to make sure that everyone on your team actually feels connected to one another. Team-building activities can benefit your business in ...
Manage & Automate Your Business’ Social Media with Hootsuite March 5, 2019 - Before we get started, you should know that if you don’t currently use a management service for your business’ social media outreach, you’re probably spending way too much time and energy on it. Doing it yourself without a management ...
Creating Responsible Content: Why Should You Care? March 4, 2019 - Responsibility in writing content is not something that many people are talking about these days, especially for content that you write for a business blog. The thing is that if you have a blog on your website where you ...
Why You Need More than a Cell Phone to Run Your Business February 28, 2019 - There inevitably comes a time when your business outgrows your cell phone, at which time you’re going to need some kind of a system. Running your business from a cell phone works great at first; however, when a ton ...
6 Ways to Show Employees that They’re Valuable February 27, 2019 - As someone running a business, making the extra effort to show your employees that they’re valuable is probably not the highest item on your list of priorities, with so many other things to worry about that are necessary to ...
Why We Love Moz & How It Can Help You Improve SEO February 26, 2019 - Not to put too fine a point on it, Moz is an outstanding resource for content marketers. There are a ton of sites, apps, and blogs out there who deal in SEO, as you’ve no doubt seen already, but ...
Why You Need to Know What Your Domain Authority Is February 25, 2019 - Domain Authority (DA) is one little number with big implications for your site. One of the most interesting things about the DA rating system is that is wasn’t created by some central governing body, and it wasn’t created by ...
10 Phone System Terms You Probably Misunderstood February 21, 2019 - As users of phone systems, people generally assume that they understand most things about them and what all the words mean because after all, we’ve all used phones for our whole lives. The only problem with that is, phone ...
Don’t Wear Too Many Hats as a Small Business Owner February 20, 2019 - The truth is that, as a small business owner, you will naturally find yourself handling all kinds of different tasks, being pulled in multiple directions at the same time. Even though that’s the case, you still shouldn’t have to ...
Is Squarespace the Best Website Builder for a New Business? February 19, 2019 - Website builders are one of the greatest things that has happened to small businesses in a long time. They make it extremely fast and easy to build a site for your company that looks and works beautifully, in very ...
Actionable Content: Why It’s the Key to Your Blog’s Success February 18, 2019 - What is actionable content? If you’ve never heard the term before, then now is the time that you acquaint yourself with it, as a content writer or marketer (as well as a business owner), because there are few things ...
5 Things You Shouldn’t Tell a Customer On the Phone February 14, 2019 - Phone calls with customers are peculiar situations because, first of all, they’re still a pretty essential method of serving customers, even in the age of the Internet. Also, a representative of your business needs to conduct themselves a little ...
6 Ways to Create Positive Word of Mouth Advertising February 13, 2019 - Even with the myriad ways to market and advertise your product today, word of mouth is still the best, most reliable way to attract new business. It’s also one of the toughest to create, which is why any business ...
Fundation, LendingClub, & PayPal Can Fund Your Small Business February 12, 2019 - Unless you’ve undergone some catastrophe or have awful credit, you can absolutely get funded to do business. This post explores three options for you to receive funding to move forward with your small business, but there are quite a ...
Basics of SEO and Finding the Best Keywords February 11, 2019 - SEO is something that most business owners think they understand but probably don’t really have a firm grasp on it. It is definitely an area of online marketing that is foundational. The of this article is to instill a ...
How to Solve Common Problems with Your Business Phone System February 7, 2019 - Once you get your business phone system solid and running just the way you want it to for the company, you probably aren’t going to have too much go wrong with it, but things do happen from time to ...
8 Personalized Notes to Give Your Customers for Valentine’s Day February 6, 2019 - It’s always good if you can find an occasion to send out a note to your customers, to show them that you haven’t forgotten about them, and that they aren’t just a number to you. Sending out a personalized ...
Zendesk: One of the Best Business Tools for Customer Support February 5, 2019 - After even a short time using Zendesk, you see that they put a lot of thought into making the platform as densely packed with tools for support service as it could possibly be. Zendesk doesn’t just give you a ...
The Secret to Writing Great Blog Headlines February 4, 2019 - It’s tough to say what is the most important element of a blog article, but your headline is certainly a top contender. You could be Ernest Hemingway, but if no one wants to click on your headline, they’re never ...
Why VoIP Phone Service is More Trouble than It’s Worth January 31, 2019 - There are many different types of phone service. With our technology today, you can literally have your pick of a variety of service providers that will fit your particular business the best. Given that advanced technology, however, VoIP (Voice ...
How to Use the Local Press to Grow Your Small Business January 30, 2019 - Since you probably put most of your marketing efforts into online media, there is an outlet you most likely haven’t paid much attention to--local mainstream media. You definitely should be paying more attention to online content marketing, but at ...
Mailchimp vs. Constant Contact: Email Marketing & Automation January 29, 2019 - Email marketing: One of the most surprisingly effective methods of gaining attention for your company that actually translates to new sales. Even though it was one of the first uses that people found for the Internet, email has somehow ...
Working from Home? Learn How to Separate Your Work & Home Life January 28, 2019 - Running a business out of your home can be a great experience and a tremendous advantage, but there are also some drawbacks and pitfalls that most entrepreneurs don’t foresee when they embark on their home business venture. Most of ...
7 Ways to Improve Your Phone System with Automation January 24, 2019 - Automation for phone systems was one of the most important things that was ever created for businesses. It’s honestly kind of crazy not to take advantage of automation for managing your business calls because it does nothing but add ...
How to Be a Better CEO January 23, 2019 - So, you’re the CEO of your own company. That’s a huge accomplishment and a fantastic position to be in, but just being in the position doesn’t mean that you’re automatically good at it. It’s easy to just sit back ...
Braintree: A Payments Solution You Can’t Live Without January 22, 2019 - For those who searched in Google for payments solutions for your business, then you’ve earned yourself a pat on the back because you’re on the right track if you found Braintree. Or, maybe you’re just lucky. Braintree is one ...
Why Mastering Online Marketing is Critical for Home Businesses January 21, 2019 - There are a few things that are essential when you run your business out of your home--a good ISP and lots of bandwidth, a dedicated phone line, a good space to work out of, and the usual office trappings. ...
5 Things That Upset Customers When They Call Your Business January 17, 2019 - It’s tough to know what your customers are thinking, which is basically the whole reason that marketing strategy exists, but you can be sure of a few things. People don’t like to wait, they don’t like to go through ...
Why Focused Company Meetings Are Not Useless January 16, 2019 - Company meetings are either time well spent to move work along and benefit everyone in attendance, or they are the absolute bane of your existence. Which of these categories your meetings fall into depends mainly on how productive they ...
Clover vs. Square: Top POS Systems Face Off January 15, 2019 - When you’re running a small business, there are precious few moments when you get to have some honest-to-god fun, and fortunately, this will hopefully qualify as one of those times for you. Yes, it’s true that purchasing a new ...
7 Tips for Hiring & Managing Remote Employees January 14, 2019 - As more and more small businesses are deciding to use remote employees for a few different reasons, not the least of which is to save money that would otherwise be spent on an office space, we are taking the ...
3 Types of Virtual Phone Systems & What to Look Out For January 10, 2019 - Thinking about making the switch to a virtual phone system? You’re not alone. Due to a few important factors, such as cost, simplicity, and the ability to run your business from anywhere, many businesses, no matter how large or ...
5 Ideas to Reduce Your Business’ Fulfillment & Shipping Costs January 9, 2019 - With the many factors that contribute to devising a plan for fulfillment and distribution of your product, as cheaply and efficiently as possible, this can be a real challenge for businesses. If you approach it with a keen eye ...
Why Toptal is the Best Place to Find Developers & Designers January 8, 2019 - You can drive yourself crazy trying to find and hire the right people for your company, especially if the people you need are in a highly specialized field like programming and development. It helps immensely to have access to ...
Home Business Websites: Your Virtual Storefront January 7, 2019 - You most likely already have a website for your business, and if you don’t, you probably realize that it’s pretty important. If you’re running a home business, then it’s something that you really can’t do without because it’s going ...
What is a PBX System and How Does It Work? January 3, 2019 - A PBX is one of those things that a lot of businesses are using without realizing that that’s what they’re using. When a business has at least a couple of employees, it has always been kind of a staple ...
2019: A Year of Promise and Advancement of Technology January 2, 2019 - This year is looking like it’s going to be an interesting one, and I don’t mean that in a negative way. 2018, with so many cultural shifts in our country and little crises for small businesses, has been interesting ...
8 Ways a Cloud Hosted Phone System Can Transform Your Business December 27, 2018 - If you have never heard of a cloud-hosted phone system, or a cloud-hosted PBX, and you’re a business owner, then it’s definitely something that you should give a try. Also known as a cloud-based, or virtual phone system, it ...
How to Cut Your Turnover Rate and Retain Employees December 26, 2018 - It’s hard to find great people to work for your company, and it’s hard to hold on to them. It’s not even the fault of the person hiring an employee. Many times, it just can’t be helped for a ...
How to Use Your Existing Phones with a Virtual Phone System December 20, 2018 - The best type of phone system is one for which you don’t need to purchase or add anything new to make it work. Every business has different needs, but when you’re gearing up to redesign, replace, or add a ...
How Can You Offer a Lifetime Warranty and Stay in Business? December 19, 2018 - A lifetime warranty is something that is generally misunderstood, and you won’t find too many businesses who offer it today. Generally, that is most likely because businesses are afraid of it and assume they may end up dishing out ...
Clover Review: Why It Might Be The Best POS System December 18, 2018 - Point of sale technology has come a long way in the last ten to fifteen years. Before the ultra-simple and sleek, plug-and-play systems that we have available today, there were typically only a couple of big companies that provided ...
When Should You Incorporate Your Home Business? December 16, 2018 - The first thing that every home business should understand is that incorporating is not something you need to be afraid of. Incorporation is widely misunderstood as exclusive of average small businesses, when it is actually far more routine and ...
Transfer Live Calls with the Push of a Button December 13, 2018 - For businesses who have traditional phone systems in their offices, the ability to transfer a call is something they take for granted, and for new businesses today who are running their businesses from a cell phone, they find a ...
Can You Really Benefit from Trade Shows? December 12, 2018 - Trade shows seem kind of antiquated, but if you haven’t considered them as a legitimate resource for growing your business, then you’ll be surprised how helpful they can be to give you ideas and make useful contacts, to start ...
Should You Be Using Google Analytics? December 10, 2018 - Although Google Analytics is not a new thing, there are still a lot of business owners who do not use it, and that is really unfortunate because it can give you valuable insight into who your customers are and ...
10 Things You Need to Know Before Starting a Home Business December 8, 2018 - More people than ever before are opening small businesses out of their homes, due mostly to the availability of technology that makes it possible to buy and sell nearly anything over the Internet, and to work remotely with employees ...
How a Virtual Phone System Can Improve Communications December 5, 2018 - How easily can your team communicate with each other at work? When you take an honest assessment of the system you use for everyone to stay in touch with each other, you might very well discover that you’re wasting ...
Do You Need a Human Resources Department? December 4, 2018 - Human resources. This is the department of a business that seems more extracurricular than essential, but when certain issues arise with people on your team, HR can absolutely save you. When you’re a new business or still very small, ...
Why We Love QuickBooks Self Employed December 4, 2018 - QuickBooks has been must-have software of small businesses for a long time, but over the years, they have streamlined it and added features to make the current version even easier to use, to the point where it nearly runs ...
Why You Need to Commit to Your Blog for 12 Months December 2, 2018 - Everybody wants to see a quick return when they invest their time into something, but that rarely ends up being the outcome. In fact, the strategy that produces an immediate ROI is seldom the best strategy because the investments ...
Can Your Customers Break Your Phone System? November 28, 2018 - Just like when you open a new website for your business, and you’re testing the site in all sorts of different ways to make sure you can’t get it to “break”, you have to do the same for your ...
Evolution of Advertising: Past to Present November 27, 2018 - Advertising has been around for a long time, much longer than most of us realize. Technically, the first advertisement occurred whenever was the first time someone told another person that they could get some item for a certain price, ...
Shopify Review: Is It The Best Online Store Builder? November 26, 2018 - If you’re going to open an online store, or a website for any reason, you’ve got quite a few options to choose from now, as you’ve surely seen from all the different ads going around. We’re looking at Shopify ...
Guest Blog Posting & Other Ways to Generate Backlinks November 25, 2018 - Backlinks. They are an indispensable mechanism to get a lot of traffic to your website, and without them, it will take you way more time to break free from the nominal amount of web traffic that you gain from ...
Are Billboards a Good Option for Small Businesses? November 20, 2018 - This question actually has a multi-faceted answer, and to introduce the topic, I unfortunately have to give the always-irritating non-answer, “Well, yes and no”. I hate to start this article off with a non-answer, but by the end of ...
Should You Be Using Slack for Your Business? November 19, 2018 - Of all the tools that pretty much any business can make use of, this is one of the most useful. All businesses need an efficient way to communicate and send information internally, which is why messaging software like Slack ...
5 Formats that Work Best for Marketing Blogs November 19, 2018 - Whoever you are, whether your writing experience is in conventional media or blog content (or you’re a business owner trying to put out a blog because you see the value in it), you have to realize that writing a ...
Why You Should Cut Your Landline Phone Service November 15, 2018 - As much affection as we may have for them, the truth is that businesses don’t absolutely need a landline phone anymore. If you love your landline and still want to hang on to it, then of course they still ...
Should You Sell Your Successful Startup? November 13, 2018 - When your company starts doing very well, you may come to the point where you have to make a decision. Do you sell it and cash out, or keep your company and continue building it? There are benefits to ...
DocuSign vs. RightSignature: Which is Best for eSignature? November 12, 2018 - We’ve already talked about how much we love DocuSign in this blog, but it’s really a toss-up for eSignature services because RightSignature is also a very simplified, efficient service for electronic signature. If you’re not too familiar with it, ...
The Best Length for Blog Articles & When to Post Them November 11, 2018 - There is unfortunately no magic formula that works universally when it comes to the length and frequency of posts for your business blog. Every business is different, and more importantly, every business has a different customer base, which means ...
How Small Businesses Can Compete with Big Companies & Win November 7, 2018 - To enter an industry as a business owner where big companies are already operating in the space is a bold prospect and very intimidating. Though it’s not statistically likely that you’re going to be able to jump in and ...
Why We Love DocuSign November 6, 2018 - Like many other seemingly innocuous tasks that keep your business running smoothly, getting documents properly prepared and then signed is indispensable but doesn’t take up so much space in your mind. Obviously, when it becomes a problem or costs ...
What Should You Write About in Your Business Blog? November 5, 2018 - Thanks for joining us again! As we continue our new series, Building Your Blog 101, we’re going to get into the meat of a blog and figure out how it is actually written. More to the point, this post ...
4 Steps to Manage Your Phones Completely Online October 31, 2018 - Today, we are living in a golden era of technology which is making it possible for small businesses to streamline every aspect of their operations with simplicity and relatively low cost. Your phone system is no exception, either, because ...
Best Practices for Maintaining Relationships While Running a Business October 31, 2018 - Today, we’re going to look into how you can best manage all of your relationships with the people in your professional and personal life when you have a business to run at the same time. Running your own business ...
6 Reasons Why We Love BigCommerce October 30, 2018 - There are quite a few options out there now, if you’re looking for an ecommerce platform, but there are only a few great ones. BigCommerce is one of the best platforms you will find for a variety of reasons. ...