Category Archive

  Running a business comes with many challenges, from developing new products or services to attracting and keeping customers. Yet, generating a profit is often the biggest challenge. If your business is experiencing negative cash flow, know that you’re not alone. Growing companies often operate at a loss. Losing money doesn’t signal the end of your business. You just need to slow down & reassess your business operations. Negative cash flow creates stress, which often leads business owners to make impulsive decisions. The best thing that you can do for yourself is to keep a cool head. Remain calm. Avoid making any major changes to your business without taking the time to think through all the details. In the following post, we’ll walk you through several strategies for turning things around and improving your profitability.     Review Your Revenue and Expenses     You should first take a good …

  Although getting return customers isn’t rocket science, there is definitely more to it than hanging a sign on the door that says, “Please Come Again!”. We all wish it was obviously that easy, but there are plenty of things you can do to make sure customers happily come back to your business. Here are 11 effective ways to earn repeat business and keep your customers coming back.   1. Earn Repeat Business with a Habit Forming Product   Having an “addictive” product doesn’t necessarily mean that it has to be something that people physically crave, or something upon which they are emotionally dependent, like Instagram or Twitter.   It may just be something that is so much fun, that they can’t go a day without it. Maybe you are an online service provider with a user interface that is really simple and fun to use, or maybe your packaging …

  It can be difficult to find great people to work for your company, and it’s hard to hold on to them. It’s not even the fault of the person hiring an employee. Many times, it just can’t be helped for a variety of reasons that we’ll touch on here.. Though it’s not all that complicated to create a satisfying work environment, it can be tough to know what you can do on your end so that the people working on your team are happy with their jobs. As a business owner, you want to hang on to the team members you’ve got because replacing them is obviously time-consuming, costly, and stressful. Here are a few pointers you can use to make sure your people stay with you, practicing good strategy from the moment you hire them & even before then.   Sometimes People Just Don’t Work Out   No …

  Attention Business Owners: You have to take a vacation sometime. The unfortunate truth is that business owners work too hard, rarely even having the thought that they will get to take a vacation. Running a business is difficult. It’s truthfully one of the most stressful jobs in existence, automatically requiring you to handle a wide variety of responsibilities. You have to do all those things very well, too, because the consequences of an error on any front can be much greater than those of a typical job. Making a mistake could mean an employee doesn’t get the correct pay, or a marketing decision results in the loss of hundreds of new sales, or the new person you just hired never even shows up for work. While everyone thinks that business owners have the greatest dream job ever, you’re toiling away every day just hoping that the company doesn’t go …